Cornwall · websites and systemslocal time --:--
Websites that take bookings and payments themselves.
Websites, bookings, memberships and online ordering for businesses in Cornwall and the South West. We build the working machinery, host it and look after it for a monthly fee.
the work
A drop zone, an outdoor club and a yoga studio.
Two are live. One opens in November. We'll always tell you which is which.
drop zone · Perranporth, Cornwall
live Running jump days since Sep 2026 · new website launchingSkydive Cornwall
Skydive Cornwall (the Cornish Parachute Club) runs its day on our system: clear-to-jump checks, manifest, phone paperwork, an airfield iPad and a hangar TV showing loads and winds.
- levels for every rule: off, warn or block, with British Skydiving's minimums fixed
- 3
- hangar TV refresh: the next three loads and winds aloft
- 20 s
- simulator anchor checks, signed off by a tandem instructor with 5,000+ jumps
- 14
read the case study
held: reserve repack overduedemo data · The manifest desk: a load is built in exit order and held until its checks pass. outdoor community club · Hayle, Cornwall
live Since Aug 2026Outsiders Cornwall
A Hayle outdoor club swapped a JPG timetable and a Google Form for paid events, online membership and an admin app, with medical notes properly locked away.
- a place is held while the card payment goes through
- 30 min
- people in one group booking, adults and children named
- 10
- individual and family membership, paid online
- £5 / £10
read the case study
£10 for a family, for a yearMembership: join and pay online, then sign in by email link. yoga studio · Barnstaple, Devon
launching Opens 24 Nov 2026The Loft Yoga
Booking and payments under a Barnstaple studio's own name: timetable, waitlists, class packs and subscriptions, an owner admin and an online health form, built for opening day.
- automatic emails, from booking confirmed to payment failed
- 10+
- waitlist booking when someone cancels in time
- auto
- local landing pages: yin, beginners, runners, parent and child
- 4
read the case study
when booking opensThe timetable. Each class says when its booking opens.
anything that takes money or holds a booking is checked automatically before every change.
what we do
Does your site send people elsewhere to book and pay?
A brochure site tells people you exist. Then it often sends them somewhere else to book, pay, join or order, and your customer details end up spread across three systems and a spreadsheet.
We build the working machinery: bookings, memberships, online ordering, payments, and the safety paperwork nobody enjoys. Then we make it look good, because people judge a business by its website.
You get one admin for your bookings, members and payments, and one person to ring when something needs changing.
services
A website alone, or the systems behind it.
websites
Websites that do a job
Fast, server-rendered sites with real copy, written for the people who'll use them. Moving from an old platform? Your old URLs redirect, so you keep what Google already knows.
- An 11-page drop zone site with tandem, AFF, voucher and FAQ pages
- A scroll-driven landing page of AI-generated coastal scenes
- Local landing pages for yin, beginners and yoga for runners
- Permanent redirects from old Wix addresses
bookings
Booking on your own site
Classes, sessions and events with payment taken at the point of booking. Waitlists, cancellations and credits are handled by the system, not by you at ten at night.
- A waitlist that books the next person in when someone cancels in time
- Cancellation windows that return credits to the right pack
- Places held for 30 minutes while a card payment completes
- Tandem booking built so it can move off Bookeo later
ordering
Online ordering, straight to the kitchen
Your menu and your branding, with orders going from your site straight to a screen in your kitchen. It runs on BurnerSix, our ordering platform: a monthly fee and a small published fee on card orders, with card payments going into your own Stripe account.
- Menu and basket with options, for collection or delivery by postcode zone
- A kitchen display app with sound and flash alerts and prep times
- Tickets printed through a Raspberry Pi
- An automatic refund if the kitchen rejects an order
members
Memberships and payments
Packs, subscriptions and member prices on Stripe. Members sign in with a link sent to their email, so there's no password to forget.
- Drop-ins, class packs and monthly subscriptions
- Paid online membership, with member prices on events
- Group bookings for up to 10, with a family price for non-members
- CSV import for your existing members
systems
Operational and safety software
The paperwork and back-office jobs that eat your mornings, moved into software your staff can use. Health data is kept apart and locked down.
- A clear-to-jump gate that checks every jumper against the rules
- Manifest, load sheets and kit expiry reminders
- An airfield iPad kiosk with finger signatures
- A hangar TV on a Raspberry Pi showing loads and winds
search
Easy for Google and AI assistants to read
Structured data, server-rendered pages and llms.txt, so search engines and AI assistants can read what you do, where you are and what it costs.
- Business, offer and FAQ structured data
- Full restaurant and menu structured data
- llms.txt for AI search
- Content rendered on the server, where search engines can read it
pricing
What a website costs from setup to exit.
Every project gets a fixed, written quote. These are the starting points, so you can tell before you get in touch whether we're in your range. Card fees are charged by Stripe on your own account, not by us. We aren't VAT registered, so there is no VAT to add.
| what you need | managed | own it |
|---|---|---|
| WebsiteA fast, properly written site of up to about ten pages, with your old URLs redirected and room for bookings later. | £495 setup£79 a month | £1,950 build£29 a month care, optional |
| Bookings and membershipsIncludes the website. A timetable or events, card payment at booking, waitlists, packs, subscriptions, member accounts and an admin app. | £1,500 setup£199 a month | £6,500 build£99 a month care |
| Online orderingYour menu on your own site, collection or delivery zones, a kitchen screen and printed tickets. Runs on BurnerSix. Busier kitchens can choose a plan with a lower fee on each order. | £395 setup£39 a month + 1% of card orders | Licensed on every plan, because one platform runs every restaurant. |
| Operational and safety systemsManifests, safety checks, kiosks and staff tools, built for the way your operation actually runs. | No Managed plan: a system this size is built for one operation and is yours from launch. For drop zones there is JumpOps, licensed per drop zone. | from £12,000 buildfrom £350 a month to run |
Website
A fast, properly written site of up to about ten pages, with your old URLs redirected and room for bookings later.
- managed
- £495 setup
- £79 a month
- own it
- £1,950 build
- £29 a month care, optional
Bookings and memberships
Includes the website. A timetable or events, card payment at booking, waitlists, packs, subscriptions, member accounts and an admin app.
- managed
- £1,500 setup
- £199 a month
- own it
- £6,500 build
- £99 a month care
Online ordering
Your menu on your own site, collection or delivery zones, a kitchen screen and printed tickets. Runs on BurnerSix. Busier kitchens can choose a plan with a lower fee on each order.
- managed
- £395 setup
- £39 a month + 1% of card orders
- own it
- Licensed on every plan, because one platform runs every restaurant.
Operational and safety systems
Manifests, safety checks, kiosks and staff tools, built for the way your operation actually runs.
- managed
- No Managed plan: a system this size is built for one operation and is yours from launch. For drop zones there is JumpOps, licensed per drop zone.
- own it
- from £12,000 build
- from £350 a month to run
how it works
A visit, then a fixed price.
01
We listen, then we look
We come and see how the business actually runs: the bookings, the spreadsheets, the tools you pay for each month and the bit that always goes wrong on a Saturday. You get a short written summary of what we found, in plain English.
02
A plan in writing
You get a written plan: what we'll build, what we won't, how long it will take and what it costs. The scope is fixed and agreed before we start. If you want something extra later, we quote it separately and you decide.
03
We build in the open
You get a staging link in the first week, and it updates as we go, so you're watching the real thing take shape rather than a slideshow about it. Tell us what's wrong while it's still cheap to change.
04
Launch, then look after it
We move your domain, redirect your old URLs, and set up payments and emails before anything goes live. After launch we keep it running: hosting, updates, fixes and small changes, for one monthly fee.
principles
What you can hold us to.
Your name on it, not ours
Your domain, your brand, your content and your customer list, with card payments going into your own Stripe account. Customers deal with you. There's no marketplace showing them your competitors on the next tile.
Checked before every change
Anything that takes money, holds a booking or handles health data is covered by automated checks that run before every update. A fix on Tuesday shouldn't break your bookings on Saturday.
Fast and findable
Server-rendered pages, structured data and llms.txt, so Google, AI assistants and people on one bar of signal all get the answer quickly.
Local and answerable
We're in Cornwall. You can meet in person, and when you email, the reply comes from the person who built your site.
who you'll deal with
One person, from the first chat to the hundredth change.
Lex Deeley · builds and runs helloa
helloa is me, Lex Deeley. I'm a developer in Cornwall, and I skydive, which is how a drop zone ended up running on software I wrote.
The person who quotes is the person who builds, and the person who answers when something needs changing. You won't be handed to an account manager.
Being one person is a fair thing to ask about. Every project's code is kept in version control and documented, and your domain, your records and your Stripe account are in your name, so your business never depends on one laptop.
local
Built in Cornwall, for summer and winter.
Plenty of businesses here do most of the year's trade in a few busy months, then go quiet when the visitors do. Your systems need to cope with August and not cost a fortune in February.
We've built for a drop zone, an outdoor club on the dunes and a yoga studio over the border in Devon. We know the wifi at the airfield drops out mid-sentence, because we've been stood there when it does.
If you're nearby, we'd rather meet you in person than on a video call.
our own products
Software we build and run ourselves.
Alongside client work we build our own products. JumpOps is software for a drop zone's office. BurnerSix is online ordering for restaurants. Lugarn Terminal is a tool for developers, and proof that we build phone apps as well as websites.
- launching Open for walkthroughs
JumpOps
drop zone management software for UK skydiving centres
Member accounts, tandem bookings and paperwork, the manifest and a jump-run brief for UK skydiving centres. Every jumper and load is checked against the drop zone's own rules.
see JumpOps
- in build Looking for a founding restaurant
BurnerSix
online ordering for independent restaurants and takeaways
A branded ordering site for a restaurant or takeaway, a kitchen screen and printed tickets, with card payments going into the restaurant's own Stripe account.
see BurnerSix
- in build Android and iOS
Lugarn Terminal
a phone and tablet terminal for working with AI coding agents
SSH from a phone or tablet into the computer where your coding agents run: sessions that keep going, a reading mode for agent output, and an alert when an agent needs you.
see Lugarn Terminal
questions
The things people ask before they get in touch.
How much will it cost?
The pricing page has starting prices for a website, a booking or membership system, online ordering and operational software. After the first conversation you get a fixed, written quote, before you commit to anything. The budget question on the form helps us suggest what's realistic. It isn't there to upsell you.
How long does it take?
It depends on the scope, and a system with bookings or payments takes longer than a website because it has to be right. The written plan includes a timeline before we start, and you get a staging link to watch from the first week.
Can you work with the system I already use?
Often, yes. Skydive Cornwall's system pulls its tandem bookings in from Bookeo, and the club's new booking flow is written so it can move off Bookeo later. We can connect to what you already have, replace it in stages, or bring your existing members across, as with the CSV import we built for Outsiders Cornwall.
Is it mine?
Your domain, brand, content and customer records are always yours, and card payments go into your own Stripe account, so your business never depends on us to keep trading. The code depends on the plan. On Own it, the code we write for you is yours, and we'll move it to your own accounts whenever you ask. On Managed you pay less upfront and the code stays ours, licensed to you while you subscribe, with a published price if you want to buy it. Our two platforms, BurnerSix for online ordering and JumpOps for drop zones, are licensed and never sold, because each is one platform that runs every business on it.
What does it cost to run?
The monthly fee covers hosting, updates, security fixes and small changes, up to an hour a month. An unused hour isn't carried over. Online ordering also carries a small published fee on card orders. Stripe charges its card fees on your own account, and any other third-party costs are listed in your written quote, so you see the full running cost before you commit.
What happens if I want to leave?
You get your customer, booking and order records as spreadsheet files, and your domain and Stripe account don't need to move, because they were always yours. On Own it, we move the code and hosting to your own accounts for a fixed handover fee. On Managed, you can buy the code at the published price, or the site comes down at the end of your notice. It's all in writing before you sign.
Who will I deal with?
Lex Deeley, who builds and runs helloa. It's the same person from the first conversation to the hundredth small change. Every project's code is kept in version control and documented, and your accounts are in your name, so nothing about your business depends on one person's laptop.
What if I just need a website?
Then we'll build you a good one: fast, properly written, easy for Google and AI assistants to read, and ready for bookings or payments later if you want them. Not every business needs a system, and we'll tell you if yours doesn't.
Do you only work in Cornwall?
No. We're based in Cornwall and most of our work is here and across the South West, including The Loft Yoga in Barnstaple. We work remotely without any trouble, but if you're nearby we'd rather meet.
contact
Tell us what's slowing you down.
A few lines is plenty: what the business does, what's annoying you and what you already use. No obligation, and no sales sequence afterwards.
hello@helloa.digital